How Can I Give A Coupon To Referred People?

This is applicable to anyone running an e-commerce platform with the ability to issue discount codes or coupons.

The idea is to incentivise people that have been invited or referred to complete the lead form (Step 3 in your builder) in order to receive some sort of discount or coupon. The best way to do this is to put the coupon or discount inside your referral program.

There are two ways to do this:

Firstly, you can include the coupon in Step 4 of your referral program. Don’t forget to add a button on the step as well that will link to your store or purchase page.

Giving A Coupon To Referred People - referral factory

Secondly, you can include the coupon code inside the email notification that will go to the person invited once they complete the lead form. To do this, you’ll need to go to your Settings tab inside your campaign builder and edit the email notification for the Person Invited.

Giving A Coupon To Referred People - referral factory - step 2

A few tips from our referral experts:

  • Don’t make the coupon too long, it needs to be short and memorable.
  • Make sure the coupon you supply is a one for all that can be used multiple times.
  • Don’t worry if your coupon gets out on any coupon or discount sites. Even if someone gets a hold of it and signs up, you will still be making a sale, plus you won’t have to pay out a reward as new lead didn’t come from a referrer.