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How to Activate Facebook Pixel

Add Facebook Pixel to your referral program landing pages to integrate Referral Factory with your social media marketing strategy.

Updated over 4 months ago

Why Use Facebook Pixel with Referral Factory?

While Referral Factory offers detailed analytics for your referral program landing pages, adding Facebook Pixel provides additional insight into your campaign's performance and can help you improve your Facebook advertising and marketing in general.

How to Activate Facebook Pixel

→ To find your Facebook Pixel ID, open your Business Settings in Meta Business Manager. Choose your business. Click on Data Sources and you will see your Pixel ID.

→ Once you have your Facebook Pixel ID, return to your Referral Factory dashboard and navigate to the Settings tab. Scroll down until you see the Facebook Pixel section.

→ Add your Facebook Pixel ID and click "Save".

→ Next, open your campaign builder in the Campaigns tab by clicking "Edit Campaign".

→ Navigate to the "Settings" section of your builder. Scroll down until you will see a dropdown section called "Activate Facebook Pixel and Google Analytics".

→ Click the toggle to activate Facebook Pixel on your campaign.

Please note: You can only add one Facebook Pixel ID per Referral Factory account.

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