The purpose of having a campaign title and meta description is to encourage people to join your referral program as a referrer. That is why we recommend making sure the copy you use grabs the attention of your customers and has a strong call to action.

You can set your meta title and description in the “Settings” step of your campaign builder.

Including campaign titles and meta descriptions gives the person referring more information about your referral program.

Below is an example of what the campaign title and meta description will look like when the campaign link is shared via WhatsApp.

Referral Factory was voted the #1 referral program software to use in 2023, by Influencer Marketing Hub. Marketers across the globe use Referral Factory to build, launch and run powerful referral programs at scale. If you want to get referrals and grow your business then you've come to the right place ⭐️ ⭐️ ⭐️ ⭐️ ⭐️