🎁 Fully automate your referral program by issuing rewards to the person referring and incentivizing the person invited when you get referrals.
Our plug-and-play referral software offers everything you need to build, launch, and run your own referral program - including the issuing of your rewards and incentives.
Read on to learn all about rewarding with Referral Factory.
In this guide👇
1. Rewards: Who, When, and What?
1.1. Who Can You Reward?
You can reward:
👉 The Person Referring (the person doing the referring, who shares their referral link)
👉 The Person Invited (the person being referred, who signs up on the referral link they were sent)
👉 Both! Note that you will need to add multiple rewards, one for the Person Referring and another for the Person Invited.
Click here to learn more about different types of users.
1.2. What Events Can Trigger A Reward?
You can trigger a reward on:
👉 An invited referral (when the Person Invited fills in their details on their friend's referral link)
👉 A converted referral (when the Person Invited "qualifies")
👉 Both! Note that you will need to add multiple rewards, one for each of the triggers.
In addition to these triggers, you have the option to set up:
👉 A Standard Reward (These are simple, once-off rewards based on rules you set)
👉 A Milestone Reward (These allow you to change the value of a reward based on a goal or target number of referrals at various milestones. One common use case of a milestone reward structure is enabling a tiered structure, offering larger incentives as participants rack up more referrals. Click here to learn more)
👉 A Recurring Reward (These rewards are issued at regular intervals that you set. These can be weekly, monthly, quarterly, yearly, or at a custom interval. Click here to learn more).
When you start to get referrals, Referral Factory gives you the flexibility to choose what to give as a reward.
👉 Issue Your Own: We'll keep track of who needs to be rewarded but you do the actual issuing. Once you've sent off your reward, you can use our system to mark the reward as issued. Learn more here.
👉 Reward with Tremendous: Tremendous is a global rewards and incentives platform that helps easily distribute 700+ options, including gift vouchers, prepaid cards, and money 💸 Plus, it’s free to use—you only pay for the rewards themselves. Learn more here.
👉 Reward with Zapier: You can issue rewards using any software that has a connection to Zapier! Have a look at BHN Rewards, Tango, and SwagUp. Learn more here.
👉 Reward with Stripe: If you use Stripe as a payment processing platform, you can hook it up to Referral Factory to issue credits or coupons directly to your existing customers or new referred leads. Learn more here.
👉 Reward with Webhooks: If you have your own software product or want to issue rewards via a custom application or platform, Referral Factory can trigger a webhook when a reward is issued. Learn more here.
You can reward a fixed amount or a commission based on a deal or spend value that you set. To learn more about commission-based rewards, click here.
2. Getting Started With Rewards
You will need
- Any Referral Factory plan
- A draft or published referral campaign in Referral Factory
📌 Rewards are linked to campaigns. If you have multiple campaigns, you can create automated rewards for each one. This is a great option if you are running a customer referral program AND an affiliate program from Referral Factory as your rewards for each can be configured independently 🙌
3. How To Add A Reward
→ In the left-hand navigation bar of your Referral Factory dashboard, click the Rewards tab.→ Click Add New Reward.
→ Name the reward. This is used for internal management purposes and won’t be shown to your users.
💡 If you want to reward both in the same campaign, you should create multiple rewards as part of the same campaign.
❗️ Rewards are linked to campaigns. If you have multiple campaigns and want to issue rewards in each of them, you will need to create multiple rewards.
📌 You can issue rewards through Tremendous, Webhooks, Stripe, Zapier or you can simply track who needs a reward and "Issue Your Own". Each option has its own flow, so please consult the relevant help guides for each for more information:
👉 Rewarding with Referral Factory and Tremendous
👉 How To Issue Your Own Rewards (Reward Tracking Only)
👉 Rewarding with Referral Factory and Webhooks
💡 Want to reward when the referral is invited AND when that referral converts? Set up multiple rewards within the same campaign.
📌 The limit is the number of rewards to be issued, not the value of the rewards.
💡 Want to reward when the referral is invited AND when that referral converts? Set up multiple rewards within the same campaign.
📌 The limit is the number of rewards to be issued, not the value of the rewards.
💡 Want to reward when the referral is invited AND when that referral converts? Set up multiple rewards within the same campaign.
💡 Want to reward when the referral is invited AND when that referral converts? Set up multiple rewards within the same campaign.
💡 Want to reward when the referral is invited AND when that referral converts? Set up multiple rewards within the same campaign.
→ Success!
4. How To Track Rewards
→ In the left-hand navigation bar of your Referral Factory dashboard, click the Rewards tab.5. How To Issue Rewards
→ In the left-hand navigation bar of your Referral Factory dashboard, click the Rewards tab.→ Select ‘Rewards Due’.
→ A list of due rewards will appear in the table below.
→ Select the reward you want to issue.
→ Click on the issue rewards in the top right-hand corner.
→ The cart will show the type of reward, reward name, campaign name, number of rewards due, and the total value of the rewards.
❗️Clicking ‘Authorize’ will automatically send the rewards via your chosen issuer. If you have Tremendous, Stripe, or Zapier connected, this may have financial implications so please issue rewards carefully.
📌 You cannot add different types of rewards to the same cart. If you want to issue Tremendous rewards and ‘Issue Your Own’ rewards, you must add these to separate carts.
📌 If you would like to issue rewards automatically instead of having to manually add them to your cart each time, toggle on auto-issue.
6. How To Edit Rewards
→ In the left-hand navigation bar of your Referral Factory dashboard, click the Rewards tab.→ Click ‘Next’ through each of the steps of the reward builder and click ‘Save’.
❗️ It is not possible to edit the rules of rewards that have already been created. If you want to make any changes to a reward, create a new reward and deactivate the existing reward.
7. How To Deactivate Rewards
→ In the left-hand navigation bar of your Referral Factory dashboard, click the Rewards tab.❗️ After deactivating a reward, you will not lose any associated past data. For example, if users are due rewards or have been issued rewards. You will NOT be able to reactivate the reward in the future.
8. How To Delete Rewards Due To Individual Users
→ In the left-hand navigation bar of your Referral Factory dashboard, click the Rewards tab.9. How To Export Reward Data
→ In the left-hand navigation bar of your Referral Factory dashboard, click the Rewards tab.